About Blond Genius

Blond Genius is a high end boutique, located in West Des Moines, Iowa.Voted Top Women’s Clothing Store in DSM “Best Of 2011, 2012, and 2013”. Come check out our denim bar, with over 130 styles for women and men -including some of your favorite brands like AG, Hudson, Paige, Joe’s Jeans, and many more!

We recently launched our mobile boutique, -Fashion on the Fly-.We will bring the fashion to you. Call (515)223-9907 if you’re interested in hosting a private shopping block party with you and a few friends.

For more information, Visit BGFOTF blog https://bgfotf.wordpress.com/

Grand Opening of our Prairie Trial location (October 2015) 

-celebrating our 10 year anniversary

BEEP BEEP! Blond Genius is coming to Ankeny!

Westwinds-FlierJoin us in Ankeny for the “Westwinds Block Party” on Thursday, September 3 from 5-7pm – hosted by Danielle Seifert & Blond Genius Fashion on the Fly! Everyone is welcome! Check out Fall’s latest trends and peek inside some beautiful Ankeny homes listed with Danielle Seifert!


Next Stop – This Friday and Saturday, Fashion on the Fly will be at our new home in PRAIRIE TRAIL! Our mobile boutique will be parked on Market Street and will be open 10.30am – 5.30pm both days. XOXO Can’t wait to see all our friends old and new in Ankeny this weekend!